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Practical guides for Amazon sellers and brands on ads, bids and budgets.

Prime Day Advertising Strategy: Manage Your History, Then Buy the Right Position
Prime Day advertising strategy in two parts: protect your price history and sales rank before the event, then predict conversion and buy the right position.
Last updated Sep 30, 202611 min readRead article
How to Manage Amazon PPC: 5 Decisions Before Any Bid Change
How to manage Amazon PPC: five decisions to make before any bid change, from offer checks and product budget to effective bids and reading results.
Last updated Sep 29, 20268 min readRead article

Prime Day Advertising Strategy: Manage Your History, Then Buy the Right Position